BrandLoyalty - Redefining Relationships

Team Lotto NL Jumbo

BrandLoyalty is proud to be sponsor of Team LottoNL-Jumbo, a team of outstanding cyclists and skaters competing in these traditional Dutch sports at a world-class level. The high-profile team is active all year round and attracts tremendous support from sports fans all over the Netherlands and beyond. The alliance of a professional cycling and skating team created an innovative new organisation within the top segment of Dutch sport. It’s a co-operative model that revolves around knowledge sharing, cross-fertilisation and joining forces. This way of working corresponds directly with BrandLoyalty’s own philosophy.

The successful formation put together by trainer Jac Orie gained over 40 awards in the 2014-2015 season, including 16 gold medals! Team LottoNL-Jumbo’s speed skating team for the 2015-2016 season will consist of the following names: Sven Kramer, Wouter olde Heuvel, Douwe de Vries, Hein Otterspeer, Jan Smeekens, Kjeld Nuis, Gerben Jorritsma, Roxanne van Hemert, Sanneke de Neeling en Patrick Roest. Coaches: Jac Orie, Bjarne Rykkje and Sicco Janmaat.

The official team BrandLoyalty year overview for the 2015 season.