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BrandLoyalty - Redefining Relationships

A DOUBLE HIT FOR FONTIGNAC AT AEON IN ASIAHong Kong & China - lunedì 29 ottobre 2018

AEON has launched its very first loyalty programme.

AEON, the largest retailer in Asia, is offering loyal shoppers in both Hong Kong and in the Chinese city of Guangzhou, rewards from the prestigious brand Fontignac.

With up to seven items to collect from the high value Fontignac stainless steel cookware range, customers collect stamps which in turn can be redeemed against the reward or rewards of their choice.

 

Fontignac is a French brand with a strong focus on natural, healthy cooking. Over the years the brand has earned a place in French culinary culture.For decades, Fontignac was a trademark of the French Staub Group before becoming one of the Zwilling J.A. Henckels Group’s prestige cookware brands in 2008.